Profile
Summary
WHO:
Design thinker, builder, and instigator.
WHY:
I believe successful companies are lead by people with both a passion for designing products and services their customers love, and a commitment to developing and supporting a strong organizational culture in which their employees thrive.
WHAT:
Ever since "accidentally" reformatting my parents first computer at the age of six, a strong mischievous streak has lead to a career focused on questioning, challenging, and redefining the status quo.
At Nurun Toronto, I lead a multidisciplinary team of design researchers, web analysts, strategists, and interaction designers in reframing our client's digital retail opportunities from a customer-centric point of view.
HOW:
Outside of client work, I'm focused on strengthening Nurun Toronto's strategic capabilities and developing future strategic leaders by introducing, adapting, and teaching a variety of design thinking and creative problem solving methods and techniques.
Other interests include an unhealthy obsession with chicken nuggets, the thrill of high performance driving, and a love of mid-century modern interior design and architecture.
Design thinker, builder, and instigator.
WHY:
I believe successful companies are lead by people with both a passion for designing products and services their customers love, and a commitment to developing and supporting a strong organizational culture in which their employees thrive.
WHAT:
Ever since "accidentally" reformatting my parents first computer at the age of six, a strong mischievous streak has lead to a career focused on questioning, challenging, and redefining the status quo.
At Nurun Toronto, I lead a multidisciplinary team of design researchers, web analysts, strategists, and interaction designers in reframing our client's digital retail opportunities from a customer-centric point of view.
HOW:
Outside of client work, I'm focused on strengthening Nurun Toronto's strategic capabilities and developing future strategic leaders by introducing, adapting, and teaching a variety of design thinking and creative problem solving methods and techniques.
Other interests include an unhealthy obsession with chicken nuggets, the thrill of high performance driving, and a love of mid-century modern interior design and architecture.
Experience
- 2013 - PresentVice President, Strategy / Nurun
- 2010 - PresentDirector of Design Strategy / NurunDefining, building, and leading the development and evolution of Nurun Toronto's strategic capabilities in design research, design & retail strategy, analytics, and interaction design. Guiding our cross-functional teams in identifying, framing and solving customer-centric opportunities across Nurun Toronto's multichannel retail & e-commerce clients, including Sears Canada, Home Depot Canada, Acklands-Grainger, and the LCBO.
- Jul 2008 - PresentDirector of Digital Strategy / Leo Burnett
- Feb 2008 - PresentSenior Interactive Strategist / Organic
- Jan 2007 - PresentSenior Information Architect / Organic
- Jul 2006 - PresentInformation Architect / Critical Mass
- Jun 2005 - PresentInformation Architect / Delvinia Interactive
Education
- McMaster UniversityHonours B.A in Psychology & Multimedia
- University of TorontoMISt in Information Systems
Additional Information
Websites:
